I literally have a real “Consumer Protection Act” wishlist that I keep a running tally on in my head. Near the top of the list are things like “rent caps”, “strict opt-in for direct marketing”, and “strict opt-in for all data tracking”. On the last two, it is a “no purchase necessary” situation. Features and functionality are not allowed to be gated behind opting in.

Oh, and big one here, no subscriptions gating features on purchased or leased property. If it is not directly paying for a perpetual service, fuck yourselves. If I see the word “subscription” tied to cars one more time I may start fomenting revolt. I have been seeing it more and more. Manufactured goods having their functions gated behind continuing to pay for the item is absolute bullshit and should be illegal. I’m wanting to lump SaaS in with that too. Consumers should be allowed to file suit to force companies to justify their subscriptions and there should be some pretty harsh guidelines on what qualifies. We need to be allowed to own things. Subscriptions and SaaS both do away with consumer ownership.

Last one… EULAs need to be negotiable by individuals. Period. The idea that we can just “not use it if we don’t like the contract” is ludicrous in the modern world. No matter how careful one is, if you want to participate in the world, you must enter into a binding contract which can essentially take any rights and liberties they want with no recourse on the part of the consumer. And I don’t care if it would he prohibitively expensive for companies to do that. Just don’t make EULAs that people will feel the need to object to and you won’t have to worry. Costs nothing but all of the souls you harvest on a daily basis.