Companies are better at getting their shitty product/spammy pages to the top of search results than Google is able to find high quality pages to show you.
Google has to create algorithms to judge pages based on their content and get good results , companies only have to fine tune their pages to match the algorithm.
If google detected continuing searching after a page visit, then that page you looked at was probably not having the right answer, right?
SEO solution : make super long pages with the history of what you are looking for and adding mumbo jumbo stuff to bloat out the page so you stay there longer. Now google thinks you found what you looked for.
People with mediocre content using SEO to get themselves higher in the search results than sites with actual information on them. That way when searching for something you need to dig through the shit to get to the nugget of actual useful info.
Search engines tried to rank pages based on how big the chance is the info the user is looking for is actually on that page. SEO makes it so that pages with a lower chance of containing the right info, are ranked before pages with a higher chance. This leads those pages to get more hits and thus marketing thinks it’s done their job. But in reality it just pisses off users, blaming the dumb sites that do this and more often the search engine. Search engines are trying to fight this, but SEO is big business, so they are losing the battle.
Now these days there are more issues, like search engines not having access to a lot of info in so called walled gardens. So more good info gets created in places where it can’t easily be found. Also search engines have become more and more advertisement machines instead of search engines and with this shift in priorities, the user experience deteriorates.
What does this mean in particular?
Companies are better at getting their shitty product/spammy pages to the top of search results than Google is able to find high quality pages to show you.
Google has to create algorithms to judge pages based on their content and get good results , companies only have to fine tune their pages to match the algorithm.
If google detected continuing searching after a page visit, then that page you looked at was probably not having the right answer, right?
SEO solution : make super long pages with the history of what you are looking for and adding mumbo jumbo stuff to bloat out the page so you stay there longer. Now google thinks you found what you looked for.
And a lot of other crap ofc.
People with mediocre content using SEO to get themselves higher in the search results than sites with actual information on them. That way when searching for something you need to dig through the shit to get to the nugget of actual useful info.
Search engines tried to rank pages based on how big the chance is the info the user is looking for is actually on that page. SEO makes it so that pages with a lower chance of containing the right info, are ranked before pages with a higher chance. This leads those pages to get more hits and thus marketing thinks it’s done their job. But in reality it just pisses off users, blaming the dumb sites that do this and more often the search engine. Search engines are trying to fight this, but SEO is big business, so they are losing the battle.
Now these days there are more issues, like search engines not having access to a lot of info in so called walled gardens. So more good info gets created in places where it can’t easily be found. Also search engines have become more and more advertisement machines instead of search engines and with this shift in priorities, the user experience deteriorates.
But yeah SEO sucks and has always sucked.