But seeing how “gamers” react on social medias, wishing ill-fate to companies and people alike is sad.
It’s the fans!
What is even more revolting, is coming on LinkedIn and seeing the same comments from people within the industry.
And the industry! Not us, it can’t be us!
It sounds to me like they’re spending too much time on social media instead of focusing on working on the game.
I’m not defending the multibillion dollar corporation, but remember when there were death threats sent to CDPR when they delayed Cyberpunk 2077?
I think you meant delayed?
I did. I was using the swipe text.
I think it’s about Gamergate 2.0, “fans” attacking the new Assassin’s Creed for featuring a black samurai.
I can’t explain how stupid this is.
He posted this on LinkedIn, openly attacking customers.
Businesses hate when you attack the hand that feeds them.
This dude is cooked.
Edit: looks like he deleted it. Good. Jesus Christ people, stop venting on LinkedIn. You’re not taking a stand, you’re looking like a moron.
Of course these millionaire executives are so disconnected from reality that they blame the customer for their failures.
That’s a healthy take from upper management, if I’ve ever seen one. /s
“The gaming industry is rough at the moment, we all know it. But seeing how “gamers” react on social medias, wishing ill-fate to companies and people alike is sad. (And not only towards Ubisoft. Even though it is always the vocal minority that express themselves on social media, I was hurt, hurt and ashamed to be part of this community.”
“What is even more revolting, is coming on LinkedIn and seeing the same comments from people within the industry. On top of exposing yourself as a clearly non-decent human being, you are affecting thousands of employees that are already impacted by all the hate despite doing their best to deliver incredible experiences.”
“How can you wish a company to fail simply because they do not cater to you or that the produce does not please you is beyond me.”
“We are all on the same boat, please please please, stop spreading hate, we should all uplift each other instead of bringing each other down,” said Chassard
- company’s director for monetization, Stevy Chassard
We wish you ill fate because you’ve earned it. Because youve wished ill fate on us for years and years. Because we want other publishers to learn from your mistakes. Because we want the industry to be better.
No one hates the employees, we’re all patently aware that its the fault of shitty leaders like yourself, “Stevy”.
I only wish ill fate for the companies. At least ill enough to wake the fuck up and realise a company that sells games should never have a monetisation director.
“Companies”. As if it’s some nebulous organism that’s alive, as if the building it encompasses is independent of action.
Despite what some kangaroo american court, “Companies” are not living, independent people. They’re made of people. And if a company does something shitty or acts toxic, that’s because of the people who run it. The building, the logo, the “company” isn’t what deserves I’ll fate wished up - it’s the assholes like the monetization director.
Yes and no.
You can’t blame the director of monetization for doing his job. You can blame the owner and the board of directors for going that route.
Those decision makers are what I mean when I call out the company, not the developer that’s just doing what he’s paid for.
You can monetize in ways that can’t be summed up as “gambling”
You wouldn’t need a monetization CEO then when the mission wasn’t to implement sleazy and addicting tactics.
Yes you can? I could probably find a job kicking homeless people, that wouldn’t mean i wasn’t an awful person for taking that job. I get doing bad things to make a bag when you’re desperate, but that dude is no doubt a rich prick that could easily retire by now.
The tweet linked in the article is from a dude who bitches about the “uglification of women” in games and Ubisoft being too focused on DEI. The post the article is about is clearly talking about people like him. The fact that there’s only one other comment here calling this out tells me either nobody actually looked into this at all because you’re all too excited to dogpile Ubisoft and don’t even care why, or you agree. Both are worrying.
People can be correct about something for the wrong reasons.
This guy is a bellend, there’s plenty of reasons to cheer on the demise of Ubisoft without having to be a “DEI is in the room with us” obsessive like Grummz, and ignoring that because it’s easier to call the people who don’t like you chuds shows a similar level of detachment from reality.
Ubisoft’s fuckups are too numerous to list, and the latest one was indeed too fall for a swindler who convinced them to try and sell one of the least marketable ideas in history, but the volume of sales lost is not in the same order of magnitude as the politically obsessed lunatics online on either side of this conversation, blaming them is like blaming sharks for all animal related deaths.
“It’s the gamers fault that we destroy games!” Uh-huh…
Assassin’s Creed Shadows, which quickly gained controversy for numerous allegations that Ubisoft was mispresenting Japanese heritage through unpopular artistic design choices
I love how they danced around G"mers being racist sacks of shit, because otherwise you might feel sympathetic.
It’s time big studios start firing these soulless assholes instead of the developers and crew that put their effort and love in their work.
If people would stop buying these shits, the problem would fix itself.
Haha fuck the customers, right?
Ubisoft went to the Disney School of Free Marketing.
1)Make a subpar product featuring IP that people care about.
2)Fabricate controversy about a character on social media.
3)Call customers bigots.
4)Tell people “it’s not for you!”
5)Blame flop on bigot fans.
6)Repeat
7)Profit I guess?
Sounds exactly what Brad in Monetization would say
A good show
Stupid clickbait article that twists the words to try and make a scandal
Lol these clowns. They’ll have to come up with a whole new song & dance routine if they ever expect another red cent from me.
Eh. Maybe in a -90% sale.
I won’t even bother with that since they require their app to launch the game.
I don’t see where gamers are referred to as non decent humans. But I have reading comprehension so maybe the article isn’t aimed at me.
I have twitter links blocked, so it was hard to get to the original source for me too, but this is it:
It makes somewhat more sense in context. He’s not calling all gamers scum, he saying “gamers” (in scare quotes) that root for the downfall of companies and harass people on social media are not decent people.
There’s still some room to disagree with him, but it’s not as bad as the top headline makes it out to be.
I’m sure we can all agree this guy’s position wouldn’t even have existed if Ubisoft wasn’t so damn greedy for every extra cent they can take from their customers.
It’s literally word for word in the tweet by the dude?
Sorry, I was throwing shade at how they twisted their words. The person is talking about people who go on LinkedIn and boast about Ubisoft failing “directly” to the employees. Not really a ‘gamers are the problem and that’s why we failed’ but a ‘hey everybody, stop talking about our failures and look over there at these terrible people’
Interestingly I am from the US where Ubisoft itself is legally considered a “non-decent human”… which makes this a classic case of “the pot calling the kettle black” except it is more like “the pot handle calling the kettle black” since Ubisoft is the person and the finance director is just an organ of that person (which organ I leave up to the readers imagination).
